"Hedeghog Hedeghog Hedeghog" aka "Why Hedgehog" is an interdisciplinary artistic project, created for the sake of broadening the term “Hedgehog”. Started as an illustration game, eventually, the project gave birth to thousands of Hedgehog images that were collected into various formats: Encyclopedia of Hedgehogs (The Hedgehopedia) in 10 volumes, Annual Calendars, flip books, prints, tattooing, fashion, animations, graffiti and more.